Three charms; but four alarms (Influencing & Negotiation)
I knew I shouldn’t have had that fish milk shake.
 
If you don't have enough arguments to support your case you risk coming across as half-hearted.
But too many arguments can actually undermine your success.
Remember: three claims will charm, but four can alarm!
 
Trainer Tools
Making Your Case Workshop Guide
 Documents
Making Your Case Infographic